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Keyword order effect in URLs on Google ranking and our adventures with words in Cyrillic?

May 8th, 2009 R0ss No comments

In connection with the creation of a new website and because we want maximum results, we do a study on how to properly arrange the words from SEO point of view according to Google’s Matt Cutts SEO expert. Advice he gives can be found here:

Yes, this is understandable enough, but we faced to the following problem – cyrillic words. For example, we have http://www.avalonbg.com/service/software and in Cyrillic language this will sound like:

www.avalonbg.com/сервиз-и-услуги/инсталация-на-софтуер

because we know that google convert cyrillic letters into latin (if you search for “имоти” или “imoti” will come up same result), the result will be www.avalonbg.com/serviz-i-uslugi/instalaciq-na-softuer or www.avalonbg.com/serviz-i-uslugi/instalacia-na-software On top of that, some users write words in several ways: instalacia, instalaciyainstalaciq or just use corect English word installation.

So, because of above tricky situation we bet on a secure method. We just reorder our keywords in English on the basis of our menu level navigation, keeping the number of keywords in a URL to a minimum of 4 to 5. After 35 days we go from PR0 to PR3.  Оnother thing that we want to say … When we used the conversion of Latin words method in another futile our website – result was a disaster.


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